The core application
A responsive web application built around your main customer workflows, with appropriate validation and error handling.
Your software business.Built to keep growing.
From the first paid account to the next major feature, we design and build SaaS applications around the problem your customers need to solve.
- Focus
- SaaS & custom web apps
- Product development
- £15k–£50k
- Initial build
- 4–12 weeks
The product is
more than the demo.
A SaaS application needs to work across the whole customer lifecycle. People need to sign up, access the right data, manage their account and get value from the product again tomorrow. The engineering behind those moments matters as much as the feature in your demo.
We help define the initial release, design the experience and build the systems it relies on. If you already have a live application, we can review the existing architecture and plan an extension around the users and data you already have.
What we can help with
Accounts & permissions
Authentication, roles and data access rules suited to your product, including separation between customer accounts where required.
Billing & integrations
Subscriptions, payment events and the external services the agreed product needs, with failures and retries considered.
Deployment & evolution
A release process, documentation and an approach to monitoring that support the application after launch.
Start focused. Leave room for the next step.
A first SaaS release should prove the core workflow before it accumulates every possible plan, role and integration. We help separate what is necessary to launch from what becomes useful as the business develops.
We make architecture choices in the context of your expected usage, budget and roadmap. For a live product, changes to data and subscriptions need a careful transition. We plan those changes so existing customers are part of the discussion from the beginning.
How we move it forward
01
Map the product
Define the user roles, core workflow, commercial model and first-release boundaries.
02
Build the foundations
Develop the application, data model and integrations, with working stages for review.
03
Launch & improve
Test the customer lifecycle, release the product and plan improvements using real feedback.
Let’s scope the right next step.
Our product development package includes strategy, UX/UI, engineering and 30 days of bug fixing after launch. Existing-product extensions and ongoing support are scoped separately.
£15k–£50k
4–12 weeks for a scoped product build
From our own portfolio
We build products, too.
Maildeo brings personalised email campaigns and automated workflows together. It is one of the software products we have designed and built in-house.
Explore our work
Your questions, answered.
Can you build a SaaS MVP?
Yes. We scope a first release that delivers the core customer benefit. Product development ranges from £15k to £50k with a 4–12 week timeline, depending on scope.
Can you add features to an existing SaaS product?
Yes. We begin with a review of the relevant code and data model, then plan the feature and any supporting changes needed.
Do you handle subscriptions and third-party integrations?
Yes. We can build subscriptions, payment flows and integrations as part of the agreed product scope. We consider failure handling and account access alongside the successful payment flow.
Can you maintain the application after launch?
Yes. Product builds include 30 days of bug fixing after launch. We can agree a separate arrangement for ongoing maintenance, support and further development.
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Your next chapterShow us what you’re building.
Show us what you’re building.
Let’s take it from here.
An idea, a working prototype or a product that needs its next step. Tell us where you are and where you want to go.